LOAR, PLLC founder Amber Russell graduated from the University of Texas with a
Bachelor’s in Psychology before graduating with distinguished honor to the Order
of the Coif — in the top 10% of her class — from the University of Texas School
of Law. She began her career at the international firm Baker Botts and has spent
decades honing her craft.

Amber has been recognized for excellence by Thomson Reuters (Super Lawyer and
Rising Star, 2013–2023), Martindale-Hubbell, Austin Monthly (Top Attorney), and
the Travis County Women Lawyers Association. She serves on the boards of mentoring
associations in Austin and Dallas, supporting other women attorneys. She and her
husband also serve on the board of the nonprofit they launched,
SOAR, providing $100,000 in annual scholarships to help
open doors for ‘first females.’

Amber has helped thousands of clients who have been seriously injured, including
victims of trucking and auto crashes. Having worked on both sides — first as a
defense attorney and now as a plaintiff’s personal injury lawyer — she sees
issues from all angles and navigates challenges to bring cases to resolution.
She is known for client advocacy and for handling complex matters involving
catastrophic injury, bringing current technology to scene inspections, forensic
examinations of mobile devices and other electronic data, and a team built to
handle the most complex 18-wheeler cases.

LOAR, PLLC was founded to reinvent the personal injury business. The firm is
focused on long-term goals that balance client success, community impact, and a
positive, growth-oriented work environment.